Skip to main content

Posts

Showing posts from March, 2021

BBN Reality Star Nengi Becomes a Landlord

  Nengi of Big Brother Naija announce today that she has become a landlord. She bought her house and showed her fans on Instagram.  I'm a huge fan of Nengi and I see her as a very hardworking girl. A lot of people argue about the source of her wealth. Well, mere looking at her IG page, you'll see she's been bagging endorsement left, right and center. Congrats Nengi, work wins🍾🍾🍾

TARGET PERSONA FREE BOOK

  Along with the business ideas mentioned, you need to draft a good business or target persona for your business in order to reach the right people.  Read the blog post on  Introduction to Product Target Persona  to have an understanding of what this is all about. To make drafting your Product Target Persona easier, the EBook below was written. All you’ll need to do in all the fields, is to properly fill them to be able to get your exact product or business persona.   CLICK HERE TO DOWNLOAD IT NOW!

Ex Wife of the Richest Man on Earth Jeff Bezos finds love again

   After divorcing the world richest man, MacKenzie marries a teacher at her kids’ school The world’s 22nd richest person and ex-wife of Amazon founder Jeff Bezos, Mackenzie Scott, has found love again.  The 50-year-old, who is worth an estimated $53 billion, divorced the Amazon founder back in 2019 after 25 years of marriage. She has now married Dan Jewett, a science teacher at the private Seattle Lakeside School where her children she shares with Bezos attend.  The couple made their marriage publicly and spoke about their philanthropic plans in a post on the Giving Pledge - a site where billionaires and millionaires vow to dedicate a majority of their wealth to charitable causes.  Jewett indicated he plans to follow her lead. He said he intends to give away the majority of his wealth. The marriage comes after Scott and Bezos divorced after a 25-year-long marriage. The divorce settlement made her among the richest people on Earth, currently holding a $53 billion fortune according to F

Importance of a Business Target Persona

The target audience, also known as the target, is the group of people to whom a brand, product or campaign is directed. In other words, they are people who are looking for what a company offers, which is why they are more inclined to reach a commercial agreement.     All marketing action must be directed to a target audience. If not, instead of strategy, we would be talking about a set of steps without a specific purpose. This brings us to the subject matter Product Target Persona. You can define the appropriate target for a Business/Product or Campaign by following these steps:   1) Establish a target market: To group the members of a community and establish a target market, the following criteria can be used:   Socio-demographic : Variables such as sex, age, position in the family, educational level, among others, are used.   Socio-economic : The level of income is mainly considered.   Psychographic : The personality, lifestyle and value system of consumers